Author Archives: nrimolaga

About nrimolaga

If you are thinking what PZAU means and why I have that as my handle, I cant help you there. But, on to other matters about me, I am a student of Marketing, self proclaimed Basketballer and worshipper of Metallica, Pinkfloyd...Apart from that, Highly Opinionated and therefore not very popular.

Physics & Marketing–> Oil & Water? Not quite

How do you take two completely (perceivably) irrelevant things and say they are linked? Well Dan Cobley (from Google) does exactly that. Physics  and Marketing are related… As ridiculous as it sounds, it is kinda true. Watch his TED talk … Continue reading

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‘Anchoring’ in Marketing.. Me thinks it might just work!

“Sir, would you care to get car insurance from GEICO?.. its only $40 a month! We have a special offer for you!” “Sir, how would you like to avail of our super awesome discount of 45% on a home loan? … Continue reading

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